Back to Blog
Use Case Guides

AI Prompts for Marketers: 50+ Templates That Actually Work (2026)

Discover 50+ battle-tested AI prompts for marketing. Ready-to-use templates for email campaigns, social media, ad copy, landing pages, content strategy, and more. Start generating better marketing content today.

Ralphable Team
34 min read
ai promptsmarketingprompt templatescontent marketingemail marketingsocial mediacopywriting

# AI Prompts for Marketers: 50+ Templates That Actually Work (2026)

You are staring at a blank document. The deadline is tomorrow. Your brain refuses to cooperate. Sound familiar? Every marketer knows this feeling: the pressure to produce high-quality content consistently, the creative blocks that appear at the worst moments, and the constant demand for fresh ideas across every channel.

Here is the good news: AI has fundamentally changed the game for marketers. But only if you know how to use it correctly.

The difference between marketers who struggle with AI and those who thrive comes down to one thing: the quality of their prompts. Generic prompts produce generic results. Specific, well-crafted prompts produce content that actually converts.

This guide gives you 50+ battle-tested prompts across every marketing discipline. These are not theoretical examples. They are templates refined through thousands of hours of actual marketing work, designed to produce outputs you can use immediately or with minimal editing.

By the end of this article, you will have:

  • Ready-to-use prompts for email marketing, social media, advertising, and more
  • A framework for customizing these prompts to your specific needs
  • Advanced techniques for getting even better results
  • Time-saving workflows that can cut your content creation time in half
Let's transform your marketing productivity.

---

Why AI Changes Everything for Marketers

Before diving into the prompts, let's understand why AI is not just another tool but a fundamental shift in how marketing work gets done.

The Scale Problem

Modern marketers are expected to:

  • Maintain active presences on 5+ social platforms
  • Send personalized emails to multiple segments
  • Create landing pages for every campaign
  • Produce blog content consistently
  • Write ad copy for multiple audiences
  • Manage brand voice across all touchpoints
No human can produce this volume of quality content alone. AI bridges the gap between what is expected and what is humanly possible.

The Consistency Problem

Even experienced copywriters have good days and bad days. AI provides a baseline of quality that never dips because of a bad night's sleep or creative burnout. When you have the right prompts, you get predictable, high-quality outputs every time.

The Speed Problem

A well-crafted AI prompt can generate in 30 seconds what might take 30 minutes to write from scratch. This is not about replacing human creativity. It is about accelerating it. You can generate 10 variations in the time it used to take to write one, then pick the best and refine it.

The Limitation Most Marketers Face

Here is the challenge: most marketers are using AI wrong. They type vague requests like "write me an email" and then wonder why the output feels generic and useless.

The prompts in this guide solve that problem. They are specific, contextual, and designed to produce outputs that sound human and actually work.

---

How to Use These Prompts

Before you start copying and pasting, here are the principles that will maximize your results.

Customize the Brackets

Every prompt contains sections in [BRACKETS]. These are the variables you need to fill in with your specific information:

  • [PRODUCT/SERVICE] - Your offering
  • [TARGET AUDIENCE] - Who you are reaching
  • [PAIN POINT] - The problem you solve
  • [UNIQUE VALUE] - What makes you different
  • [TONE] - Your brand voice
  • [CTA] - Your desired action
The more specific you are with these variables, the better your results.

Add Context Generously

Do not just fill in the brackets and hit enter. Add context about your brand, your audience, your goals, and what has worked in the past. Claude and other AI assistants perform dramatically better with context.

Iterate and Refine

Treat the first output as a starting point, not a finished product. Ask for revisions, request variations, or use the output as inspiration for your own writing. The goal is acceleration, not autopilot.

Build Your Prompt Library

As you find prompts that work well for your specific use case, save them in a document or use a tool like [Ralphable](/) to organize your prompt collection. The most productive marketers have personalized libraries of proven prompts they can deploy instantly.

---

Email Marketing Prompts (15 Templates)

Email remains one of the highest-ROI marketing channels. These prompts will help you write emails that get opened, read, and clicked.

Prompt 1: Welcome Email Sequence

`` Create a 5-email welcome sequence for new subscribers to [COMPANY NAME].

Context:

  • Product/Service: [DESCRIBE YOUR OFFERING]
  • Target audience: [WHO SIGNS UP FOR YOUR LIST]
  • Primary goal: [WHAT ACTION DO YOU WANT THEM TO TAKE]
  • Brand voice: [DESCRIBE YOUR TONE - e.g., professional but friendly]
For each email, include:
  • Subject line (and one A/B test alternative)
  • Preview text
  • Full email body
  • Clear CTA
  • Optimal send timing (days after signup)
Email 1 should focus on immediate value delivery. Email 2 should build trust and credibility. Email 3 should address common objections. Email 4 should provide social proof. Email 5 should present a clear offer or next step. `

Prompt 2: Abandoned Cart Recovery

` Write an abandoned cart email sequence (3 emails) for [E-COMMERCE STORE NAME].

Cart details:

  • Product type: [WHAT THEY LEFT BEHIND]
  • Average cart value: [TYPICAL AMOUNT]
  • Target customer: [DESCRIBE YOUR BUYER]
Timing:
  • Email 1: 1 hour after abandonment
  • Email 2: 24 hours after abandonment
  • Email 3: 72 hours after abandonment
Each email should have:
  • Compelling subject line
  • Preview text
  • Body copy that addresses why they might have left
  • Urgency element (without being pushy)
  • Clear CTA to complete purchase
Email 1: Gentle reminder Email 2: Address potential objections Email 3: Final incentive (if offering discount: [DISCOUNT AMOUNT]) `

Prompt 3: Re-engagement Campaign

` Create a re-engagement email for subscribers who have not opened emails in [TIME PERIOD].

Brand: [COMPANY NAME] Industry: [YOUR INDUSTRY] What we offer: [KEY PRODUCTS/SERVICES] Previous engagement level: [WHAT THEY USED TO DO]

The email should:

  • Have a subject line that breaks the pattern (surprising/curiosity-driven)
  • Acknowledge the silence without guilt-tripping
  • Remind them of the value they are missing
  • Offer an easy re-engagement action
  • Include option to unsubscribe (respectfully)
Tone: [YOUR BRAND VOICE]

Also provide 2 alternative subject line approaches. `

Prompt 4: Product Launch Announcement

` Write a product launch email for [NEW PRODUCT NAME].

Product details:

  • What it is: [DESCRIPTION]
  • Key features: [LIST 3-5 TOP FEATURES]
  • Who it is for: [TARGET CUSTOMER]
  • Price point: [PRICING]
  • Launch offer: [ANY SPECIAL DEAL]
  • Availability: [WHEN/HOW TO GET IT]
Our brand voice is [TONE DESCRIPTION].

The email should:

  • Create excitement without overhyping
  • Clearly explain the value proposition
  • Use specific benefits over vague claims
  • Include social proof if available: [ANY TESTIMONIALS OR STATS]
  • Have a clear, urgent CTA
Length: Approximately [WORD COUNT] words. `

Prompt 5: Newsletter Introduction

` Write a weekly newsletter for [COMPANY/BRAND NAME] in the [INDUSTRY] space.

This week's content:

  • Main topic: [PRIMARY TOPIC TO COVER]
  • Secondary story: [SUPPORTING CONTENT]
  • Resource to share: [LINK OR TOOL TO RECOMMEND]
  • Company update: [ANY NEWS TO SHARE]
Newsletter tone: [DESCRIBE YOUR STYLE] Target reader: [WHO READS THIS] Goal: [WHAT ACTION DO YOU WANT]

Format the newsletter with:

  • Engaging opening hook
  • Clear section breaks
  • Scannable headers
  • Personal sign-off
  • One primary CTA
Length: 400-600 words maximum. `

Prompt 6: Promotional Sale Email

` Write a promotional email announcing [SALE TYPE] for [COMPANY NAME].

Sale details:

  • Discount: [PERCENTAGE OR AMOUNT]
  • Duration: [START AND END DATES]
  • What is included: [PRODUCTS/SERVICES ON SALE]
  • Exclusions: [ANYTHING NOT INCLUDED]
Target audience: [WHO THIS APPEALS TO MOST] Urgency drivers: [SCARCITY, TIME LIMIT, ETC.]

The email should:

  • Lead with the value proposition
  • Create genuine urgency without manipulation
  • Highlight best deals or popular items
  • Include clear terms
  • Have unmissable CTA
Avoid: Being pushy, excessive exclamation points, or unrealistic claims. `

Prompt 7: Case Study Email

` Transform this case study into a compelling email for [AUDIENCE TYPE].

Case study highlights:

  • Client: [COMPANY TYPE - anonymized if needed]
  • Challenge: [WHAT PROBLEM THEY HAD]
  • Solution: [HOW WE HELPED]
  • Results: [SPECIFIC METRICS]
  • Timeline: [HOW LONG IT TOOK]
The email should:
  • Open with a relatable hook
  • Tell the story concisely
  • Focus on the results
  • Connect to the reader's situation
  • Invite them to explore how we can help
Avoid: Making it feel like bragging. Focus on the client's success. `

Prompt 8: Event Invitation

` Write an invitation email for [EVENT NAME].

Event details:

  • Type: [WEBINAR/CONFERENCE/WORKSHOP/ETC.]
  • Date and time: [WHEN]
  • Duration: [HOW LONG]
  • Format: [VIRTUAL/IN-PERSON/HYBRID]
  • Topic: [WHAT IT'S ABOUT]
  • Speakers: [WHO'S PRESENTING]
  • Target attendee: [IDEAL PARTICIPANT]
Value proposition: What will attendees learn or gain? [LIST 3-5 KEY TAKEAWAYS]

The email should:

  • Create anticipation
  • Clearly communicate value
  • Address potential objections (time, relevance)
  • Make registration easy
  • Include calendar-friendly details
`

Prompt 9: Survey/Feedback Request

` Write an email requesting feedback from [CUSTOMER SEGMENT].

Context:

  • What we want feedback on: [PRODUCT/SERVICE/EXPERIENCE]
  • Survey length: [ESTIMATED TIME]
  • Incentive: [ANY REWARD FOR COMPLETING]
  • Why it matters: [HOW WE'LL USE THE FEEDBACK]
The email should:
  • Value their time
  • Explain why their opinion matters
  • Be specific about what we're asking
  • Make the ask feel easy
  • Thank them genuinely
Avoid: Being demanding or making them feel obligated. `

Prompt 10: Seasonal Campaign Email

` Create a [HOLIDAY/SEASON] themed email campaign for [COMPANY NAME].

Occasion: [SPECIFIC HOLIDAY OR SEASON] Offer: [WHAT YOU'RE PROMOTING] Target audience: [WHO THIS RESONATES WITH] Campaign goal: [SALES/ENGAGEMENT/AWARENESS]

The email should:

  • Tie naturally to the occasion
  • Avoid cliches and overused phrases
  • Feel authentic to our brand
  • Include relevant offer
  • Balance festivity with usefulness
Brand voice: [YOUR TONE] Do NOT make it feel forced or use excessive seasonal puns. `

Prompt 11: Upsell/Cross-sell Email

` Write an upsell email to customers who recently purchased [PRODUCT A].

Recommending: [PRODUCT B] Why it's relevant: [HOW THEY COMPLEMENT EACH OTHER] Price point: [COST] Special offer: [ANY INCENTIVE]

The email should:

  • Reference their recent purchase
  • Explain the natural connection
  • Focus on additional value, not just more spending
  • Include social proof from similar customers
  • Make the next step easy
Tone: Helpful advisor, not pushy salesperson. `

Prompt 12: Win-back Campaign

` Create a win-back email for customers who have not purchased in [TIME PERIOD].

Customer context:

  • Previous purchases: [WHAT THEY BOUGHT BEFORE]
  • Customer segment: [TYPE OF BUYER]
  • Likely reason for leaving: [YOUR HYPOTHESIS]
The email should:
  • Acknowledge the absence appropriately
  • Remind them why they chose us originally
  • Share what's new or improved
  • Include an incentive if appropriate: [OFFER]
  • Make returning easy
Avoid: Sounding desperate or guilt-tripping. `

Prompt 13: B2B Cold Email

` Write a cold outreach email for [COMPANY NAME] targeting [JOB TITLE] at [COMPANY TYPE].

Our offering: [WHAT WE SELL] Key pain point we solve: [SPECIFIC PROBLEM] Proof/credibility: [RESULTS OR CLIENTS] Goal of this email: [BOOK MEETING/START CONVERSATION/ETC.]

Requirements:

  • Subject line under 5 words
  • Email under 100 words
  • Personalization opportunities marked with [PERSONALIZE]
  • No excessive claims
  • Clear but soft CTA
Tone: Professional peer, not desperate salesperson. `

Prompt 14: Referral Request Email

` Write an email asking satisfied customers to refer friends to [COMPANY NAME].

Referral program:

  • What the referrer gets: [INCENTIVE]
  • What the new customer gets: [THEIR INCENTIVE]
  • How it works: [PROCESS]
Target recipients: [CUSTOMER SEGMENT - happy customers]

The email should:

  • Acknowledge their loyalty
  • Make the ask naturally
  • Explain the win-win clearly
  • Make referring easy
  • Include shareable link/code
Keep it brief and genuine. `

Prompt 15: Educational Nurture Email

` Write a value-first educational email for leads in the [AWARENESS/CONSIDERATION] stage.

Topic: [WHAT TO TEACH] Our expertise: [WHY WE'RE CREDIBLE ON THIS] Target reader: [WHO THIS IS FOR] Goal: [BUILD TRUST/MOVE TO NEXT STAGE]

The email should:

  • Deliver genuine value upfront
  • Establish our expertise naturally
  • NOT be salesy
  • Include actionable takeaway
  • Soft CTA to learn more
Format: [LENGTH AND STYLE PREFERENCES] `

---

Social Media Prompts (12 Templates)

Social media demands constant content. These prompts will help you maintain an active, engaging presence across platforms.

Prompt 16: LinkedIn Thought Leadership Post

` Write a LinkedIn post about [TOPIC] from the perspective of a [JOB TITLE] at [COMPANY TYPE].

Key insight or opinion: [YOUR MAIN POINT] Supporting evidence: [DATA, EXPERIENCE, OR EXAMPLES] Target audience: [WHO SHOULD ENGAGE WITH THIS]

The post should:

  • Open with a hook that stops the scroll
  • Share a genuine perspective or insight
  • Include specific examples or data
  • Invite discussion without being desperate for engagement
  • End with a thought-provoking question or CTA
Format: Approximately [X] words with line breaks for readability. Avoid: Generic advice, humble-bragging, or engagement bait. `

Prompt 17: Twitter/X Thread

` Create a Twitter thread about [TOPIC].

Thread goal: [EDUCATE/ENTERTAIN/PERSUADE] Key points to cover:

  • [POINT 1]
  • [POINT 2]
  • [POINT 3]
  • [POINT 4]
  • [POINT 5]

    • Thread structure:

    • Tweet 1: Hook that creates curiosity
    • Tweets 2-6: One key point each with examples
    • Tweet 7: Summary and CTA
    Each tweet should:
    • Stand alone as valuable
    • Flow naturally to the next
    • Use conversational language
    • Include ONE specific example or data point per tweet
    End with: [CTA - follow, visit link, reply, etc.]     `

    Prompt 18: Instagram Caption (Carousel Post)

    ` Write an Instagram caption for a carousel post about [TOPIC].

    Carousel content: [DESCRIBE THE SLIDES] Target audience: [WHO THIS IS FOR] Account tone: [YOUR INSTAGRAM VOICE]

    The caption should:

    • Open with a strong hook (first line is crucial)
    • Summarize the carousel value
    • Add context or personal story
    • Include clear CTA (save, share, comment)
    • Use relevant hashtags: suggest 10-15
    Length: 150-300 words Include line breaks for readability.     `

    Prompt 19: Facebook Community Post

    ` Write a Facebook post designed to spark conversation in [GROUP/PAGE NAME].

    Topic: [WHAT TO DISCUSS] Community: [DESCRIBE THE MEMBERS] Goal: [ENGAGEMENT/FEEDBACK/DISCUSSION]

    The post should:

    • Feel like a genuine community member, not a brand
    • Ask a specific, answerable question
    • Share a relevant personal experience or observation
    • Be easy to respond to
    • Encourage multiple perspectives
    Avoid: Being promotional, generic, or closed-ended.     `

    Prompt 20: Instagram Stories Script

    ` Create a script for a 5-part Instagram Stories sequence about [TOPIC].

    Purpose: [WHAT DO YOU WANT VIEWERS TO DO] Product/Service tie-in: [WHAT YOU'RE PROMOTING] Style: [TALKING HEAD/TEXT/MIXED]

    Story 1: Hook - grab attention Story 2: Problem - relate to the viewer Story 3: Solution - introduce your answer Story 4: Proof - show it works Story 5: CTA - tell them what to do

    For each story, include:

    • Visual description
    • Text overlay (if applicable)
    • Talking points (if speaking)
    • Sticker suggestions (poll, question, link, etc.)
    `

    Prompt 21: LinkedIn Company Update

    ` Write a LinkedIn company page update announcing [NEWS TYPE].

    Announcement: [WHAT HAPPENED] Significance: [WHY IT MATTERS] Company: [YOUR COMPANY NAME AND CONTEXT]

    The update should:

    • Lead with the most newsworthy element
    • Explain the significance for stakeholders
    • Include a human element
    • Tag relevant people/companies: [WHO TO TAG]
    • End with appropriate CTA
    Professional but not corporate-stuffy.     `

    Prompt 22: Twitter Single Post (Viral-Worthy)

    ` Write a standalone Twitter post about [TOPIC] that could gain significant engagement.

    Format: [OBSERVATION/HOT TAKE/INSIGHT/STORY] Audience: [WHO WILL RESONATE]

    Requirements:

    • Under 280 characters (ideally under 200 for quote tweets)
    • Shareable - people want to RT or reply
    • Specific enough to be interesting
    • Broad enough to be relatable
    • Optional: suggest visual to accompany
    Provide 5 variations with different angles.     `

    Prompt 23: YouTube Community Post

    ` Create a YouTube Community post to [GOAL].

    Channel context: [WHAT YOUR CHANNEL IS ABOUT] Audience: [WHO WATCHES YOU] Recent content: [WHAT YOU'VE POSTED LATELY]

    Post options (write all three):

  • Poll format: Create a poll that drives engagement
  • Question format: Ask something that generates comments
  • Teaser format: Build anticipation for upcoming content

    • Each should feel native to the platform and drive meaningful interaction. `

    Prompt 24: Pinterest Pin Description

    ` Write SEO-optimized Pinterest descriptions for [NUMBER] pins.

    Topic/Theme: [WHAT THE PINS ARE ABOUT] Target audience: [WHO YOU WANT TO REACH] Primary keywords: [MAIN SEARCH TERMS] Link destination: [WHERE PINS LEAD]

    For each pin, provide:

    • Title (60-100 characters)
    • Description (300-500 characters)
    • Suggested keywords to include
    • Board recommendation
    Focus on search intent and action-driving language.     `

    Prompt 25: TikTok Script

    ` Write a TikTok script for a [LENGTH] second video about [TOPIC].

    Hook (first 3 seconds): Must stop the scroll Format: [TALKING HEAD/VOICEOVER/TEXT/SKIT] Trend/Sound to use: [IF APPLICABLE] Target viewer: [YOUR AUDIENCE] Goal: [VIEWS/FOLLOWS/WEBSITE CLICKS]

    Script should include:

    • Exact opening line
    • Key talking points
    • Visual/action notes
    • Text overlay suggestions
    • CTA
    • Caption for post
    Tone: [YOUR TIKTOK VOICE]     `

    Prompt 26: Social Proof Post

    ` Turn this customer testimonial into a social media post.

    Original testimonial: "[PASTE THE TESTIMONIAL]"

    Customer context: [ANY RELEVANT DETAILS] Platform: [WHICH SOCIAL NETWORK] Post goal: [BUILD TRUST/DRIVE ACTION]

    The post should:

    • Present the testimonial engagingly
    • Add context that makes it relatable
    • Maintain authenticity
    • Include appropriate CTA
    • Feel celebratory without being braggy
    Also suggest a visual approach.     `

    Prompt 27: Content Repurposing

    ` Repurpose this [CONTENT TYPE] into social media posts for multiple platforms.

    Original content: [PASTE OR SUMMARIZE] Key takeaways:

  • [TAKEAWAY 1]
  • [TAKEAWAY 2]
  • [TAKEAWAY 3]

    • Create posts for:

  • LinkedIn (thought leadership angle)
  • Twitter (thread format)
  • Instagram (carousel concept)
  • Facebook (community discussion)

    • Each should feel native to its platform, not copy-pasted. `

    ---

    Advertising & Paid Media Prompts (10 Templates)

    Every word counts in advertising. These prompts will help you write ads that convert.

    Prompt 28: Facebook/Meta Ad Copy

    ` Write Facebook ad copy for [CAMPAIGN GOAL].

    Product/Service: [WHAT YOU'RE ADVERTISING] Target audience: [WHO SEES THIS AD] Pain point: [WHAT PROBLEM YOU SOLVE] Unique value: [WHY CHOOSE YOU] Offer: [WHAT YOU'RE PROMOTING]

    Provide 3 variations:

  • Problem-focused (lead with pain point)
  • Solution-focused (lead with benefit)
  • Social proof-focused (lead with credibility)

    • For each, include:

    • Primary text (125 characters visible)
    • Headline (40 characters)
    • Description (30 characters)
    • CTA button suggestion
    Optimization for: [CONVERSIONS/ENGAGEMENT/TRAFFIC]     `

    Prompt 29: Google Search Ads

    ` Write Google Search ad copy for these keywords: [LIST KEYWORDS]

    Product/Service: [WHAT YOU'RE ADVERTISING] Landing page: [WHERE AD LEADS] Unique selling points: [KEY DIFFERENTIATORS] Offer: [ANY SPECIAL PROMOTION]

    Create 3 ad variations with:

    • Headline 1 (30 characters) - include keyword
    • Headline 2 (30 characters) - highlight benefit
    • Headline 3 (30 characters) - credibility/CTA
    • Description 1 (90 characters)
    • Description 2 (90 characters)
    Also suggest:
    • 4 sitelink extensions
    • 4 callout extensions
    • 2 structured snippets
    `

    Prompt 30: LinkedIn Sponsored Content

    ` Write LinkedIn Sponsored Content ads targeting [JOB TITLES] at [COMPANY SIZE/TYPE].

    Offering: [WHAT YOU'RE PROMOTING] Lead magnet/CTA: [WHAT ACTION YOU WANT] Key message: [MAIN VALUE PROPOSITION]

    Create 3 variations:

  • Text-only post format
  • Single image ad with copy
  • Carousel concept with slide themes

    • For each, include:

    • Introductory text (150 words max)
    • Headline (70 characters)
    • CTA selection
    Tone: Professional but not boring. B2B that sounds human.     `

    Prompt 31: YouTube Pre-Roll Script

    ` Write a :15 second and :30 second YouTube pre-roll ad script.

    Product/Service: [WHAT YOU'RE ADVERTISING] Target viewer: [WHO SEES THIS] Action goal: [VISIT SITE/LEARN MORE/SIGN UP] Key message: [SINGLE MAIN POINT]

    :15 Script Requirements:

    • Hook in first 3 seconds (before skip button)
    • Single clear message
    • Clear CTA
    • Total speaking time: 12-13 seconds
    :30 Script Requirements:
    • Expanded message with supporting point
    • Can include brief proof element
    • Clear CTA
    • Total speaking time: 27-28 seconds
    Include visual/scene suggestions for both.     `

    Prompt 32: Retargeting Ad Copy

    ` Write retargeting ad copy for [AUDIENCE SEGMENT].

    Retargeting segment: [WHO THESE PEOPLE ARE]

    • What they did: [VISITED PRODUCT PAGE/ABANDONED CART/ETC.]
    • When: [HOW LONG AGO]
    • What they saw: [WHAT CONTENT THEY ENGAGED WITH]
    Campaign goal: [BRING THEM BACK FOR WHAT] Offer: [ANY INCENTIVE]

    Create 3 ad variations:

  • Reminder approach (gentle nudge)
  • Incentive approach (offer-focused)
  • FOMO approach (urgency-based)

    • Platform: [FACEBOOK/GOOGLE DISPLAY/ETC.] Include appropriate specs for each. `

    Prompt 33: Display Ad Copy

    ` Write copy for display banner ads in these sizes:
    • 728x90 (leaderboard)
    • 300x250 (medium rectangle)
    • 160x600 (wide skyscraper)
    Campaign: [WHAT YOU'RE PROMOTING] Target audience: [WHO SEES THESE] Landing page: [DESTINATION URL]

    For each size, provide:

    • Headline (character count appropriate to size)
    • Body copy (if space allows)
    • CTA
    • Visual direction notes
    Remember: Less is more. Focus on single clear message per ad.     `

    Prompt 34: Amazon Product Listing Ad

    ` Optimize this Amazon product listing for PPC performance.

    Product: [PRODUCT NAME] Category: [WHERE IT'S LISTED] Target keywords: [MAIN SEARCH TERMS] Key benefits: [TOP 3-5 SELLING POINTS] Price point: [CURRENT PRICE]

    Provide:

    • Optimized product title (200 characters max)
    • 5 bullet points (each under 500 characters)
    • Product description (if applicable)
    • Backend search terms suggestion
    Focus on: Keyword inclusion, benefit-driven copy, conversion optimization.     `

    Prompt 35: Podcast/Audio Ad Script

    ` Write a podcast ad script for [PODCAST TYPE] audiences.

    Product/Service: [WHAT YOU'RE ADVERTISING] Target listener: [WHO LISTENS TO THIS SHOW] Format: [HOST-READ/PRODUCED/DYNAMIC] Length: [:30/:60/:90]

    Script should include:

    • Natural opening (feels organic, not jarring)
    • Clear value proposition
    • Specific offer/promo code: [CODE]
    • Memorable CTA with URL: [LANDING PAGE]
    • Natural closing
    Tone should feel conversational, like a recommendation from a friend.     `

    Prompt 36: Influencer Brief Copy

    ` Write suggested copy for influencer posts promoting [PRODUCT/SERVICE].

    Campaign details:

    • Product: [WHAT THEY'RE PROMOTING]
    • Key message: [MAIN POINT TO COMMUNICATE]
    • Required mentions: [HANDLES, HASHTAGS, ETC.]
    • CTA: [WHAT ACTION WE WANT]
    • Offer: [ANY PROMO CODE/DISCOUNT]
    Create templates for:
  • Instagram post caption
  • Instagram Stories talking points
  • TikTok video concept/script
  • YouTube integration talking points

    • Each should be adaptable to the influencer's voice while ensuring key messages are included. `

    Prompt 37: Advertorial/Native Ad

    ` Write a native advertising article for [PUBLICATION TYPE].

    Product/Service: [WHAT YOU'RE PROMOTING] Target reader: [WHO READS THIS PUBLICATION] Editorial style: [MATCH THE PUBLICATION'S TONE] Length: [WORD COUNT]

    The article should:

    • Provide genuine value on [TOPIC]
    • Naturally incorporate your product as a solution
    • Include [NUMBER] specific examples or data points
    • Feel like editorial content, not an ad
    • End with clear but soft CTA
    Topic angle: [WHAT THE ARTICLE IS ABOUT] Required disclosures: Include appropriate "sponsored" language.     `

    ---

    Landing Page & Website Copy Prompts (8 Templates)

    Your website is your 24/7 salesperson. These prompts will help you write copy that converts visitors into customers.

    Prompt 38: Homepage Hero Section

    ` Write homepage hero copy for [COMPANY NAME].

    Product/Service: [WHAT YOU OFFER] Target visitor: [WHO LANDS ON YOUR SITE] Primary value proposition: [MAIN BENEFIT] Unique differentiator: [WHAT MAKES YOU DIFFERENT] Primary CTA: [MAIN ACTION YOU WANT] Secondary CTA: [ALTERNATIVE ACTION]

    Provide:

    • Headline (10 words or less)
    • Subheadline (25 words or less)
    • 2-3 supporting bullet points
    • Primary CTA button text
    • Secondary CTA link text
    Also provide 2 alternative headline approaches:
  • Benefit-focused
  • Problem-focused
    • `

    Prompt 39: Product/Service Page

    ` Write a product page for [PRODUCT/SERVICE NAME].

    What it is: [DESCRIPTION] Who it's for: [TARGET CUSTOMER] Key benefits:

  • [BENEFIT 1]
  • [BENEFIT 2]
  • [BENEFIT 3]

    • Features to highlight:

    • [FEATURE 1]
    • [FEATURE 2]
    • [FEATURE 3]
    Price: [PRICING STRUCTURE] Social proof: [TESTIMONIALS, REVIEWS, STATS]

    Include:

    • Hero headline and subhead
    • Problem/solution section
    • Feature-benefit blocks
    • Social proof section
    • FAQ section (5 questions)
    • CTA section
    Total length: Approximately [WORD COUNT] words.     `

    Prompt 40: Landing Page (Lead Generation)

    ` Write a landing page for [LEAD MAGNET TYPE].

    Lead magnet: [WHAT THEY GET] Target audience: [WHO THIS IS FOR] Problem solved: [WHAT PAIN POINT IT ADDRESSES] Form fields: [WHAT YOU'RE COLLECTING]

    Page sections:

  • Headline + subhead (promise the transformation)
  • Problem agitation (what they're struggling with)
  • Solution introduction (how this helps)
  • What's included (bullet point list)
  • Social proof (testimonials or stats)
  • About the author/company (credibility)
  • FAQ (overcome objections)
  • Final CTA

    • Optimize for: Single conversion goal. Remove all distractions. `

    Prompt 41: Pricing Page

    ` Write pricing page copy for [PRODUCT/SERVICE].

    Pricing tiers:

    • [TIER 1]: $[PRICE] - [KEY FEATURES]
    • [TIER 2]: $[PRICE] - [KEY FEATURES]
    • [TIER 3]: $[PRICE] - [KEY FEATURES]
    Most popular tier: [WHICH ONE] Target customer for each tier: [WHO BUYS WHAT]

    Include:

    • Page headline
    • Tier headlines and descriptions
    • Feature comparison that guides toward [RECOMMENDED TIER]
    • FAQs (billing, refunds, switching)
    • Trust elements (guarantees, security)
    • Final CTA
    Strategy: Make [TIER NAME] the obvious choice for most visitors.     `

    Prompt 42: About Page

    ` Write an About page for [COMPANY NAME].

    Company story:

    • Founded: [YEAR]
    • Founders: [WHO AND BACKGROUND]
    • Origin story: [HOW/WHY STARTED]
    • Mission: [WHAT YOU'RE TRYING TO DO]
    • Current state: [SIZE, CUSTOMERS, ETC.]
    Values: [LIST 3-5 CORE VALUES] Team highlights: [KEY PEOPLE TO FEATURE] Achievements: [NOTABLE ACCOMPLISHMENTS]

    The page should:

    • Tell a compelling origin story
    • Establish credibility and trust
    • Make the company feel human
    • Connect your story to the customer's needs
    • Include CTA: [WHAT YOU WANT THEM TO DO NEXT]
    Tone: [YOUR BRAND VOICE]     `

    Prompt 43: Feature Comparison Page

    ` Write a comparison page: [YOUR PRODUCT] vs [COMPETITOR].

    Your product: [YOUR COMPANY] Competitor: [COMPETITOR NAME]

    Comparison points:

  • [FEATURE CATEGORY 1]: You [X] vs They [Y]
  • [FEATURE CATEGORY 2]: You [X] vs They [Y]
  • [FEATURE CATEGORY 3]: You [X] vs They [Y]
  • [FEATURE CATEGORY 4]: You [X] vs They [Y]
  • [FEATURE CATEGORY 5]: You [X] vs They [Y]

    • Your advantages: [WHERE YOU WIN] Their advantages: [BE HONEST - WHERE THEY'RE STRONG] Deal-breakers to highlight: [COMPETITOR WEAKNESSES]

    Include:

    • Objective-sounding introduction
    • Detailed comparison table
    • Expanded sections on key differentiators
    • Fair but persuasive verdict
    • Migration/switching CTA
    Tone: Confident but not arrogant. Acknowledge competitor strengths.     `

    Prompt 44: Case Study Page

    ` Transform this case study into a compelling web page.

    Client: [CLIENT NAME/INDUSTRY - anonymize if needed] Challenge: [WHAT PROBLEM THEY HAD] Solution: [HOW YOU HELPED] Results: [SPECIFIC OUTCOMES/METRICS] Timeline: [HOW LONG] Client quote: "[TESTIMONIAL]"

    Page structure:

  • Results-focused headline
  • Challenge summary
  • Solution approach
  • Implementation details
  • Results (with specific metrics)
  • Client testimonial
  • Key takeaways
  • Similar success CTA

    • Include pull quotes, stat callouts, and visual hierarchy suggestions. `

    Prompt 45: 404 Error Page

    ` Write creative 404 error page copy for [COMPANY NAME].

    Brand voice: [YOUR TONE] Company personality: [FUN/PROFESSIONAL/QUIRKY/ETC.] Primary redirect: [WHERE TO SEND THEM]

    The page should:

    • Acknowledge the error without blaming the user
    • Maintain brand voice
    • Include helpful navigation options
    • Potentially add brand personality/humor
    • Direct them somewhere useful
    Provide 3 different creative approaches:
  • Helpful and straightforward
  • Brand-appropriate humor
  • Creative/unexpected angle

    • Include suggested visuals for each approach. `

    ---

    Content Marketing Prompts (10 Templates)

    Content marketing drives organic growth. These prompts will help you create content that attracts, engages, and converts your target audience.

    Prompt 46: Blog Post Outline

    ` Create a comprehensive blog post outline for: "[BLOG POST TITLE]"

    Target keyword: [PRIMARY KEYWORD] Secondary keywords: [SUPPORTING KEYWORDS] Target audience: [WHO READS THIS] Search intent: [WHAT THEY'RE LOOKING FOR] Word count target: [LENGTH]

    Outline should include:

    • H1 (title with keyword)
    • Meta description (155 characters)
    • Introduction hook options (3 approaches)
    • H2 sections with H3 subsections
    • Key points to cover under each section
    • Internal link opportunities: [EXISTING CONTENT TO LINK]
    • External link suggestions
    • CTA placement recommendations
    • FAQ section questions (for featured snippet)
    Competitive angle: What will make this better than existing content?     `

    Prompt 47: Lead Magnet Content

    ` Write a [LEAD MAGNET TYPE] on [TOPIC].

    Format: [PDF/CHECKLIST/TEMPLATE/GUIDE] Length: [PAGE COUNT OR WORD COUNT] Target audience: [WHO DOWNLOADS THIS] Problem solved: [WHAT IT HELPS WITH] Next step: [WHAT YOU WANT THEM TO DO AFTER]

    Content should:

    • Deliver immediate, actionable value
    • Establish your expertise
    • Create desire for more (your paid offering)
    • Be easily digestible
    • Look professional when downloaded
    Structure:
  • Introduction (why this matters)
  • Main content (the actual value)
  • How to implement (action steps)
  • What's next (CTA to your offering)

    • Include suggestions for visual design elements. `

    Prompt 48: Email Newsletter Content Plan

    ` Create a 4-week email newsletter content plan for [COMPANY/BRAND].

    Newsletter focus: [MAIN TOPIC AREA] Frequency: [HOW OFTEN] Target subscriber: [WHO READS THIS] Goal: [BUILD TRUST/DRIVE SALES/EDUCATE]

    For each week, provide:

    • Main topic
    • Subject line
    • Content summary (what you'll cover)
    • CTA
    • One content upgrade idea
    Balance between:
    • Educational content: 50%
    • Company/product content: 25%
    • Industry news/curated content: 15%
    • Direct promotional: 10%
    Subscriber segments to consider: [ANY SEGMENTS]     `

    Prompt 49: Content Upgrade Ideas

    ` Generate content upgrade ideas for this blog post.

    Blog post: "[TITLE]" Topic: [WHAT IT'S ABOUT] Current traffic: [IF KNOWN] Target audience: [WHO READS THIS] Your products/services: [WHAT YOU SELL]

    Provide 5 content upgrade ideas:

  • [TYPE]: [DESCRIPTION]
  • [TYPE]: [DESCRIPTION]
  • [TYPE]: [DESCRIPTION]
  • [TYPE]: [DESCRIPTION]
  • [TYPE]: [DESCRIPTION]

    • For each, include:

    • Why it makes sense for this content
    • Estimated effort to create
    • Conversion potential
    • Headline for the opt-in CTA
    Focus on upgrades that create genuine value while moving readers toward your offering.     `

    Prompt 50: Video Script

    ` Write a video script for [VIDEO TYPE] about [TOPIC].

    Video length: [DURATION] Platform: [YOUTUBE/COURSE/WEBSITE/SOCIAL] Target viewer: [WHO WATCHES THIS] Goal: [EDUCATE/SELL/BUILD TRUST]

    Script format:

    • Hook (first 15 seconds)
    • Introduction (why this matters)
    • Main content (organized by chapter/section)
    • Summary/recap
    • CTA
    Include:
    • Exact spoken words
    • [VISUAL] and [B-ROLL] notes
    • [GRAPHIC/TEXT] overlay suggestions
    • Timing markers
    Tone: [DESCRIBE THE ENERGY/STYLE]     `

    Prompt 51: Podcast Episode Outline

    ` Create a podcast episode outline for: "[EPISODE TITLE]"

    Show: [PODCAST NAME AND FORMAT] Episode type: [SOLO/INTERVIEW/CO-HOST] Target listener: [WHO THIS IS FOR] Episode length: [DURATION]

    Outline:

  • Cold open hook
  • Intro/theme
  • Topic introduction
  • Main content sections (3-5)
    • - Key talking points per section - Examples/stories to include - Potential tangents to avoid
  • Listener takeaways
  • CTA/closing
  • Outro

    • If interview:

    • Guest introduction talking points
    • Opening question
    • Core questions (5-7)
    • Follow-up question triggers
    • Closing question
    `

    Prompt 52: Whitepaper Outline

    ` Create a whitepaper outline on: "[TOPIC]"

    Target reader: [EXECUTIVE/TECHNICAL/GENERAL] Industry: [YOUR INDUSTRY] Goal: [THOUGHT LEADERSHIP/LEAD GEN/EDUCATION] Length: [PAGE COUNT]

    Structure:

  • Executive Summary
  • Introduction (the problem/opportunity)
  • Background/Context
  • Analysis/Research (main body)
    • - Section A - Section B - Section C
  • Implications
  • Recommendations
  • Conclusion
  • About [YOUR COMPANY]

    • Include for each section:

    • Key points to cover
    • Data/research to include
    • Graphics/charts suggestions
    • Quotes or expert opinions needed
    Tone: [ACADEMIC/ACCESSIBLE/TECHNICAL]     `

    Prompt 53: Infographic Content

    ` Create content for an infographic about [TOPIC].

    Target audience: [WHO THIS IS FOR] Goal: [EDUCATE/SHARE/DRIVE TRAFFIC] Share platform: [WHERE THIS WILL BE POSTED]

    Infographic structure:

  • Title (compelling, shareable)
  • Introduction/hook stat
  • Main sections (3-5)
    • - Section headline - Key data points - Supporting stats
  • Conclusion/takeaway
  • CTA/source credit

    • For each data point, provide:

    • The statistic
    • Source (if known)
    • How to visualize it
    Visual style suggestions: [YOUR BRAND AESTHETIC] Total data points: 15-20 for shareability     `

    Prompt 54: Press Release

    ` Write a press release announcing [NEWS].

    Company: [COMPANY NAME] News: [WHAT'S BEING ANNOUNCED] Date: [ANNOUNCEMENT DATE] Significance: [WHY THIS MATTERS]

    Include:

    • Headline (attention-grabbing, keyword-rich)
    • Subheadline
    • Lead paragraph (who, what, when, where, why)
    • Body paragraphs (2-3 with details)
    • Quote from [SPOKESPERSON TITLE]
    • Quote from [CUSTOMER/PARTNER] if applicable
    • Boilerplate about company
    • Media contact information
    Format for: [WIRE DISTRIBUTION/DIRECT OUTREACH/NEWSROOM]     `

    Prompt 55: Social Media Calendar

    ` Create a 2-week social media content calendar for [COMPANY NAME].

    Platforms: [LIST PLATFORMS] Posting frequency: [X posts per day/week per platform] Brand voice: [DESCRIBE TONE] Content pillars: [YOUR MAIN THEMES] Campaign/promo: [ANY CURRENT CAMPAIGN]

    For each post, provide:

    • Date and platform
    • Content type (text/image/video/story)
    • Copy
    • Visual direction
    • Hashtags
    • CTA if applicable
    Content mix:
    • Educational: [X]%
    • Entertaining: [X]%
    • Promotional: [X]%
    • User-generated/curated: [X]%
    Include 2 "reactive" post templates for trending topics.     `

    ---

    Advanced Tips for Better Results

    Now that you have the prompts, here are advanced techniques to get even better results.

    Tip 1: Chain Your Prompts

    Instead of asking for everything at once, break complex tasks into steps:

  • First prompt: Research and understand
  • Second prompt: Create outline
  • Third prompt: Write first draft
  • Fourth prompt: Refine and polish

    • Each prompt builds on the previous output, resulting in higher quality than a single comprehensive request.

    Tip 2: Use the "Act As" Technique

    Start prompts with a persona specification:

    ` Act as a senior conversion copywriter with 15 years of experience writing for SaaS companies. You've worked with companies like [WELL-KNOWN BRANDS] and your copy has generated millions in revenue. `

    This primes the AI to respond with the expertise level you need.

    Tip 3: Include Examples of What You Want

    Show the AI exactly what good looks like:

    ` Here's an example of the tone I want: [PASTE EXAMPLE]

    Now write something similar for [MY USE CASE]. `

    Examples are worth a thousand words of description.

    Tip 4: Specify What You Do NOT Want

    Sometimes it is easier to define the boundaries:

    ` Do NOT:
    • Use exclamation points excessively
    • Include generic phrases like "in today's fast-paced world"
    • Make unsubstantiated claims
    • Use the word "leverage" or "synergy"
    `

    Tip 5: Request Multiple Variations

    ` Provide 5 different headline options, each taking a different angle:
  • Benefit-focused
  • Problem-focused
  • Curiosity-driven
  • Social proof
  • Direct/value proposition
    • `

    Then pick the best and ask for refinements.

    Tip 6: Build on Previous Outputs

    Do not start over each time. Use the conversation:

    ` That's good. Now take option 3 and make it:
    • More concise (under 10 words)
    • More specific to [AUDIENCE]
    • Add a power word at the beginning
    ``

    ---

    Common Mistakes to Avoid

    Even with great prompts, these mistakes can derail your results.

    Mistake 1: Being Too Vague

    Bad: "Write me some marketing content." Good: "Write a 300-word product description for [specific product] targeting [specific audience] that highlights [specific benefits] and ends with [specific CTA]."

    Mistake 2: Not Providing Context

    The AI does not know your brand, your audience, or your goals unless you tell it. More context almost always leads to better results.

    Mistake 3: Accepting the First Output

    Treat AI outputs as first drafts. Ask for revisions, try different angles, combine the best parts of multiple versions.

    Mistake 4: Over-Relying on AI

    AI is a tool, not a replacement for your marketing judgment. Use it to accelerate your work, not to replace your thinking.

    Mistake 5: Ignoring Your Brand Voice

    If the output does not sound like your brand, refine until it does. Include examples of your existing content to help the AI match your voice.

    ---

    Getting Started with Ralphable

    You now have 50+ prompts to transform your marketing productivity. But here is the challenge: saving, organizing, and consistently finding the right prompt at the right time is harder than it sounds.

    That is exactly why we built [Ralphable](/).

    What Ralphable Offers Marketers

    Organized Prompt Libraries Every prompt saved, categorized, and searchable. No more scrolling through documents to find that email template you used last month. Iterative Refinement Unlike one-shot prompts, Ralphable Skills keep improving outputs until they meet your quality criteria. The prompts do not just generate; they iterate. Marketing-Specific Templates Our community has validated prompts specifically for marketing tasks: email campaigns, social media, ad copy, landing pages, and more. Team Sharing Build your team's collective prompt library. When one marketer discovers a winning formula, everyone benefits.

    How It Works

  • Start Free - Get 3 prompts per day to test the platform
  • Explore the Community - Find proven prompts from other marketers
  • Build Your Library - Save and customize prompts that work for you
  • Go Pro - Unlimited generation and private prompt libraries for $20/month
    • Ready to supercharge your marketing productivity? [Start generating with Ralphable for free](/).

    ---

    Frequently Asked Questions

    Are AI-generated marketing materials effective?

    Yes, when used correctly. The key is using AI to accelerate your process, not replace your strategy. AI-generated content that is refined by a human marketer typically outperforms either AI-only or human-only content in terms of volume and quality balance.

    Will my content sound robotic or generic?

    Only if your prompts are generic. The prompts in this guide are designed to produce human-sounding content. The more specific context you provide about your brand, audience, and goals, the more natural and unique the output.

    How much time can AI save marketers?

    Most marketers report 50-70% time savings on content creation tasks. A blog post that took 4 hours might take 1.5 hours. An email that took 30 minutes might take 10. The savings compound across campaigns.

    Should I disclose that I used AI?

    This depends on your context and audience. For marketing content where you are selling a service, disclosure is generally not required. For thought leadership or personal brand content, transparency is often appreciated. Follow your industry norms and legal requirements.

    Can AI replace my marketing team?

    No. AI is a powerful tool that makes marketers more productive, not obsolete. Strategic thinking, brand understanding, audience empathy, and creative direction still require human marketers. AI handles the execution speed; you provide the strategic guidance.

    Which AI tool should I use for marketing?

    Claude is excellent for long-form content, complex tasks, and maintaining consistent brand voice. ChatGPT works well for brainstorming and quick tasks. For the best results, use a prompt management tool like [Ralphable](/) that works with multiple AI providers.

    How do I maintain brand consistency across AI outputs?

    Include your brand voice guidelines in your prompts. Better yet, create a "brand voice" prompt that you prepend to all your marketing requests. Ralphable allows you to save these as reusable components.

    What if the AI output is not quite right?

    Treat it as a starting point. Ask for specific revisions ("make it more conversational," "shorten by 50%," "add more urgency"). Multiple iterations almost always beat trying to get it perfect in one shot.

    ---

    Conclusion

    You now have 50+ battle-tested AI prompts to transform your marketing workflow. From emails to ads, social media to landing pages, these templates will help you produce better content faster.

    But remember: prompts are just the beginning. The real magic happens when you:

  • Customize these templates for your specific brand and audience
  • Iterate on the outputs until they're truly great
  • Build systems to save and reuse your best-performing prompts

    • Your competitors are already using AI. The question is not whether to adopt these tools but how effectively you will use them.

    Ready to get started? Pick one prompt from this guide, customize it for your business, and see the difference structured AI prompting makes.

    For a complete prompt management system designed for marketers, [try Ralphable free today](/).

    ---

    Last updated: January 2026

    Ready to try structured prompts?

    Generate a skill that makes Claude iterate until your output actually hits the bar. Free to start.

    Written by Ralphable Team

    Building tools for better AI outputs